Schedule

Presented in German.

Since June 2011 TGC has been operating in Berlin. During this time, we have grown from 20 employees to roughly 180, and we are still growing. Gone is the time when all decisions can be made from the "belly". "Show me the figures" should be the basis for all of our decisions at TGC, but where do the numbers come from, which numbers are important for whom, and who should you ask beforehand?

Presented in English.

How do we change the way we worked with data? Big Bang or inception-style? Thanks to highly motivated analytics teams within different departments, we were able to choose the latter option and build the Tableau-spirit based on multiple small seeds that turned into a big story of revolutionizing the way we see, understand and, most importantly, use data at Lufthansa. Today, you will learn about:

- The first steps we took with Tableau in trying to solve challenges that other tools couldn’t fix

- The way we changed executive decision making at Lufthansa with Tableau

- How we changed the interaction between business and IT

- The lessons we learned and would like to share with you in going forward with your Tableau-adventure

Presented in English.

You've learned about actions and interactivity, but how do you truly implement a 'Guided Analytics' approach? In this session, you'll learn how to take advantage of aggregated extracts, cross-db filtering and more in order to optimise performance and get answers to questions more quickly and efficiently.

Presented in German.

The primary focus will be on the difficulty of integrating extremely heterogeneous data from multiple sources and showing how we we’re able to visualise this data with tableau. Tableau was an ideal solution to bring this data to life. It helped our company tremendously to gain actionable insights on our campaigns. This talk should demonstrate to the attendees that it is possible to build highly customized dashboards with tableau. Additionally, it should show the attendees the possibility of sharing dashboards with clients through Tableau Server and what obstacles we encountered on our journey so far.

Presented in German.

Are you new to Tableau? Curious about how to build views a bit quicker? Maybe you've created a few workbooks and you've learned how to follow a recipe that someone showed you. That recipe gives you useful results, but now you want to start doing more, become more spontaneous and creative, and start down the road to really mastering the art of Tableau. In this session, we'll show you best practices for visual analysis in Tableau, teach you some core Tableau concepts, and demonstrate useful tips that will help you become a data rockstar. In this session you will learn about:

- Preparing your data in Tableau

- Customizing the fields in your data

- Exploring your data by asking questions and building views to find answers

- Creating dynamic views and filtering views

- Building interactive dashboards

Presented in German Only.

Do you want to take Tableau adoption at your organization to the next level? Come to this session and learn about the key role IT has in promoting enterprise-wide collaboration and governance based on business value. We will share the insights and detail best practices formulated during implementations at data-driven enterprises. We will finish off by focusing on what is around the corner for IT in the roadmap.

Presented in English.

In this talk, Franz Graf and Torben Blümlein will talk about the ambitious data democratization project at Telefónica Deutschland. The aim of the project was to enable people throughout all divisions to work more intensively with data in order to improve our business. The talk will cover a democratization approach, data governance (to ensure privacy and data protection) and most important: the challenge to change an enterprise culture. They will also explain the role of Tableau as the major tool for exploring and visualizing data in a both appealing and effective way as well as the way Telefónica use Tableau to accelerate business and communications to compete in a fast paced market.

Presented in German.

Major Themes for this session include the digitization at CLAAS and how CLAAS enabled employees to make the step from having data to using data with Tableau. Conference attendees will learn the importance of data/analytical tools applicable without deep technology knowledge and analytical skill set. Examples from projects to improve our production, to improve our machines, and to support Sales are presented.

Presented in English.

One of the most powerful new features in Tableau is cross-database joins, which gives you two methods of data integration: data blending and cross database joins. In this session, you'll learn advanced data blending techniques, an overview of cross database joins, and the situations where each technique should be used. To get the most out of this session, you should have a basic knowledge of data blending, joins, and basic calculations.

Presented in German.

Tableau offers deep and flexible support for your core analytical use-cases, for both ad hoc analysis and production dashboarding. But have you ever been unsure of which interactive control to use? We'll clear that up in this session as we walk through the following:

- Use cases, strengths, and weaknesses of different interactive controls 

- How to use them in conjunction with one another to unlock their full potential 

- One of the newest features, the data highlighter

Presented in German.

Analyzing sensor data can be overwhelming. How should you structure the IoT (Internet of Things) data? How do you create an overview monitor? How do you know when a certain value is in a critical state? We'll use industry data to demonstrate:

- Why visualizing your sensor data is key to monitoring

- The use of Tableau's analytic functions to find outliers and clusters within your IoT data

- How to create a dashboard that shows you the big picture while allowing you to drill down using dashboard actions

Presented in English.

Ever wish you could automate some of the mundane tasks you have to deal with each day? With TabCmd you can. In this session, we'll show you how to get started with TabCmd and how to use it to automate tasks related to Tableau Server or Online content, data and users.

Presented in English.

With so many options of what to build and how to design in Tableau, it can sometimes feel daunting to be assigned the task of implementing a corporate standard. In this session, we'll cover how to create a unified look and theme across dashboards in Tableau Desktop, Tableau Server and Mobile Devices. Learn shortcuts to formatting in Desktop and even how to customise your Tableau Server interface. 

Presented in German.

From July 2015 to June 2017 we implemented Tableau as the new central BI solution at Media Impact, a Axel Springer company. The project was very successful and the feedback was overwhelming, so Axel Springer decided to implement Tableau for the whole company now. I want to show where and how we started and how we solved all the upcoming problems. I want to show the old world and what we created with Tableau.

Presented in English.

Tableau makes exploring your data easy, but what do you do when that data is locked away behind a web service? Is exporting all of your data the only hope? With Web Data Connectors in Tableau, you can now unlock these sources and bring your precious data into Tableau easily from both internal and external web services. Web Data Connectors let you connect to and refresh web data sources by writing some custom code. In this session we'll walk through how these connectors work, how they integrate with Tableau, and look at some real world examples. We'll even write a simple connector and take you through the steps to build, debug, and share the final connector.

Presented in German.

With over three billion active social media users, establishing an active presence on social media networks is becoming increasingly essential in getting your business front of your ideal audience. These days, more and more consumers are looking to engage, connect and communicate with their favorite brands on social media. Adding social media to your customer-centric data strategy will help boost brand awareness, increase followership, drive traffic to your website and generate leads for your sales funnel. In 2017, no organization should be without a plan that actively places their brand on social media, and analyzes their social media data. Once you’ve started diving into social media analytics, how do you bring it to the next level? This session covers a customer-centric data strategy for scaling a social media data program.